Course Information
This practical marketing and sales workshop develops knowledge, judgement and workplace application in high-performance teams inside the company. Participants explore good-practice principles, work through realistic examples and practise tools that can be adapted to their own roles and organisations.
The workshop emphasises active participation, reflection and transfer of learning. Facilitators can contextualise examples, exercises and discussion around the organisation's policies, industry, workforce and operating environment.
Workshop Objectives
- Explain the key principles associated with shared purpose and clear outcomes.
- Apply practical tools and techniques for roles, strengths and team norms.
- Use trust and psychological safety to support better workplace decisions and outcomes.
- Recognise common risks, barriers and good practices relating to communication and healthy conflict.
- Develop a practical approach to accountability and performance rhythms that can be used after the workshop.
Who Should Attend
Sales, marketing, customer-facing and business-development professionals, supervisors and anyone responsible for attracting, serving or retaining customers.
Key Topics
• Shared purpose and clear outcomes
• Roles, strengths and team norms
• Trust and psychological safety
• Communication and healthy conflict
• Accountability and performance rhythms
• Continuous learning and improvement
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